Andres is the CEO and Founder of Boldsight, a strategic design and innovation consultancy that helps organizations create meaningful and impactful solutions for complex challenges. He has over 15 years of experience in designing and leading projects across different industries and sectors, such as media, education, health, and social impact.
He holds a Master’s of Science in Strategic Design and Management from Parsons The New School for Design and a certification in Behavioral Economics Design from the Mexican Institute of Behavioral Economics. He is passionate about applying human-centered design, systems thinking, and behavioral science to address the needs and aspirations of people and communities. He has been designing, strategizing, and consulting professionally since 2006 at companies such as Accenture, and Propelland.
Main proyects:
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Hanz Webber
This video and characters were created to train sales employees about how to be a better at selling products. It teaches them on how to approach a client, how to speak and what to say among other techniques.
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Sparky – Puertas Abiertas
This video is part of a series of videos focused on knowing, living and transmitting values to Walmart´s employees every 2 weeks with the help of “Sparky” (Walmart´s mascot). This video is focused on getting the employee to know about the “Open Doors Policy” within Walmart.
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¡Haz que Suceda!
This video was created to help Nextel inspire their employees to follow their dreams, establish objectives and make them happen.
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Plan de Desarrollo
This video was created to encourage associates to make their personal development plan within Nextel. This project creates awareness on how important it is to plan a career path and take one´s dreams one step further.
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Empowerment
This video was developed to explain and show clients what “Forward” focuses on.
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XT626
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Atrix
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Check Super+Farmacia
Logo and Brand development for a local Pharmacy and Minimart in Cancun and Mexico City.
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Tequila Mentirosa
Logo design for an upcoming Tequila label.
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Evolution
Andres Ortega 