Category: Technology
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Virtual bottle digital solution for returnability (The Coca-cola company)
Build a digital solution that reduces the most relevant returnable consumption barrier (having the bottle on hand at the time of purchase), and configure the returnability model to take advantage of the potential of the new digital era. We captured and refined the ideal experience of the returnability ecosystem and the Virtual Bottle, to create…
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Corporate events & experiences, Reimagined (HP)
Create an authentic, consistent, consumer-centric service experience across all corporate events, capable of widening the sales funnel and providing high-touch experiences at scale. Through curated experiences and assets relevant to specific segments or individual customers that give HP corporate experiences an advantage for sales conversions, reimagined corporate experiences that aim to be consistently superior independent…
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Bay labs, establishing Rakuten in the Bay Area innovation ecosystem (Rakuten)
With a view to establish Rakuten as a key player in the Bay Area innovation ecosystem, Rakuten asked us–along with Pininfarina–to help define a strategy and execution plan to launch a 5G lab and a customer experience centre in the San Francisco Bay area by September 2020. Objectives:
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Gain deep understanding of a recommendations app (Facebook)
Our client needed to get immersed in the Mexican market to gain a deep understanding of a recommendations app with both users and businesses. We understood what does it mean to be local, relationships and social environment, how Mexicans rate, review, recommend and comment. Main objectives: Comparison: To understand how the sentiment around Facebook’s rating…
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Explore the impact of free Wi-Fi in Mexico (Google)
The client main objective was to gather user insights on the perception of Wi-Fi, we found what it means to be able to connect to Wi-Fi, and the impact that fast, free Wi-Fi will have on Mexico. USER INTERCEPTS
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Explore the Home Delivery ecosystem and its users (Uber Eats)
Our client started to seek possible ways to innovate within their food delivery service in order to improve and create differentiation from its competitors. we designed and developed opportunities and strategies in order to increase and gain higher market penetration and expand its services in order to ensure business growth in the short, medium and…
Andres Ortega 